Artificial Intelligence
The Small Business Mistakes That Come Back to Bite You | Over the Bull®
The landscape for small businesses has shifted dramatically in 2025. What once passed as passable digital hygiene or functional marketing no longer holds up under the weight of modern algorithms, AI-driven search evaluation, and increasingly sophisticated cyber threats. Many businesses that were stable for years are now slipping—slowly, quietly, and often without knowing why. The…
Read More10 Marketing Mistakes Businesses Will Make in 2026 | Over the Bull®
Digital marketing is entering one of the most disruptive periods in its history. The tools are smarter, the platforms are stricter, and the expectations for credibility and expertise have never been higher. Yet many businesses are unknowingly stepping into 2026 with strategies that were already outdated years earlier. Some are holding onto habits from 2018,…
Read MoreChatGPT Atlas vs. Google | Over the Bull®
The web is shifting beneath our feet again, and this time it’s not because of a simple algorithm update or a new social platform vying for attention. It’s because of Atlas — an AI-first browser developed by OpenAI — and the broader wave of generative intelligence that’s changing how users find and interact with information.…
Read MoreTangled: Tools, Traps, and the Human Touch | Over the Bull®
What does Greek mythology have to do with AI? The story of Icarus has endured for centuries because it is more than myth—it is metaphor. A young man, fitted with wings of wax, soared to freedom only to fall because he flew too close to the sun. The very tool that gave him liberation became…
Read MoreBeyond the Labels: How Generational Traits Shift as We Age | Over the Bull®
When businesses think about their audience, they often picture a certain age group—maybe the 35-year-old buyer, or the mid-40s decision-maker. The mistake comes when we assume today’s 35-year-old is the same as the 35-year-old a decade ago. People don’t inherit a fixed identity once they cross a milestone birthday. Instead, each generation is shaped by…
Read More3.1 Billion Visits to ChatGPT: Why Bots Win and Businesses Stall | Over the Bull® Podcast by Integris Design in Asheville, North Carolina
ChatGPT racked up over 3.1 billion visits last September—more than Bing. If that stat doesn’t make you pause, it should. In this episode, we unpack how businesses sabotage their own digital growth with outdated thinking, broken funnels, and reactive marketing. If you’re tired of guessing why your site underperforms, this one’s for you. Normalcy Bias:…
Read MoreAre You Marketing for Today…or Tomorrow? | Over the Bull®
The End of Business as Usual: Navigating the Changing Web with Strategy and Integrity The internet is evolving faster than most businesses are prepared to accept. For years, companies have relied on familiar tools, tactics, and relationships to keep leads flowing and ad spend justified. But what happens when the strategies that used to work…
Read More“Is Artificial Intelligence Breaking the Internet…or Rebuilding It?” | Over the Bull®
Let’s break down how AI is rewriting the rules of search, SEO, and online marketing — and what that means for brands trying to stay relevant. From zero-click search to AI-generated content flooding the web, we read directly from some of the most respected sources in the industry. Hear what marketing leaders and researchers from…
Read More#17: Local Search, AI Style—And Why You Still Get Spam Texts | Over the Bull®
In this episode of Over The Bull, Ken breaks down how Google’s new AI Overviews are reshaping local business visibility—drawing from a recent whitepaper by Local Falcon, a leader in local SEO tracking and analysis. AI Overviews now appear at the top of many local search results, replacing the traditional map pack in some cases…
Read MoreKen Carroll Warns Businesses: In a World of AI and Templates, Credibility Is the New Currency | EIN Presswire
In an AI-saturated world where trust is scarce, Ken Carroll explains why strategy—not platforms—is the key to building websites that actually work. In Episode 15 of the Over The Bull® podcast, titled “Strategy First, Platform Second: Rethink Web Design,” Ken Carroll delivers a candid critique of today’s shortcut-driven digital landscape and makes a strong case for why…
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