Asheville
How to Not Make 2026 Your 2025 | Over the Bull®
Welcome to 2026. A new year always brings the same quiet temptation: to assume that a calendar change automatically creates a business change. But most business owners know the truth. If nothing is confronted, nothing changes. And when nothing changes, the next twelve months become a repeat of the last twelve months—same offers, same marketing…
Read MoreHow We Actually Test AI Tools (And Why Most Fail) | Over The Bull®
Cold Emails, Fake Familiarity, and the Quiet Cost of “Easy” Cold emails are not annoying because they exist. Cold emails are annoying because of what they reveal. They reveal how often marketing is built on shortcuts, how frequently “personalization” is manufactured, and how many people are willing to trade credibility for velocity. There’s a reason…
Read More10 Marketing Mistakes Businesses Will Make in 2026 | Over the Bull®
Digital marketing is entering one of the most disruptive periods in its history. The tools are smarter, the platforms are stricter, and the expectations for credibility and expertise have never been higher. Yet many businesses are unknowingly stepping into 2026 with strategies that were already outdated years earlier. Some are holding onto habits from 2018,…
Read MoreIntegris Design Expands Office Space and Advances Comprehensive Service Plans | EINPresswire.com
Integris Design, a design and marketing agency serving businesses across Western North Carolina and beyond, announced today that it has expanded into a larger office footprint. The company has leased the adjoining suite within its current building to accommodate continued growth, increased client demand, and an expanded service model. The additional space will support the agency’s move…
Read MoreThe Google Disaster: When Data Lies | Over the Bull®
When it comes to managing a company’s online presence, the truth is that the wrong partner can do more harm than good. The story behind this particular situation—a business brought to the edge of digital collapse because of sloppy management, poor outsourcing, and misaligned ethics—is not an isolated one. It’s a cautionary example of what…
Read MoreIs SEO Dead? (I Wouldn’t Bet Your Business On It) | Over the Bull®
Every few years, someone confidently declares that search engine optimization has died. It’s an easy claim to make, because the digital world shifts so fast that anything more than a few months old can feel obsolete. But here’s the truth: SEO isn’t dead. It’s just growing up. The way people search has changed, the tools…
Read More‘WordPress Won’t Save You’: New Podcast Episode Exposes Website Pitfalls Hurting Small Businesses
WordPress can help or hurt your business. This episode of Over The Bull reveals the hidden risks of poor themes, cheap hosting, and bad dev practices. ASHEVILLE, NC, UNITED STATES, September 22, 2025 /EINPresswire.com/ — WordPress may be the most popular website platform in the world, but it’s also the source of massive frustration for many small…
Read MoreThe 4 Marketing Shifts Small Businesses Can’t Afford to Miss | Over The Bull®
Navigating the Seismic Shifts of the Internet in 2025 The internet in 2025 feels like standing on an ever-shifting fault line. Every time businesses grow comfortable with one strategy, the ground moves beneath their feet. What once was a clear path toward visibility and growth is now a tangled thicket of contradictory advice, outdated tactics,…
Read MoreBeyond the Labels: How Generational Traits Shift as We Age | Over the Bull®
When businesses think about their audience, they often picture a certain age group—maybe the 35-year-old buyer, or the mid-40s decision-maker. The mistake comes when we assume today’s 35-year-old is the same as the 35-year-old a decade ago. People don’t inherit a fixed identity once they cross a milestone birthday. Instead, each generation is shaped by…
Read MoreKen Carroll Warns Businesses: In a World of AI and Templates, Credibility Is the New Currency | EIN Presswire
In an AI-saturated world where trust is scarce, Ken Carroll explains why strategy—not platforms—is the key to building websites that actually work. In Episode 15 of the Over The Bull® podcast, titled “Strategy First, Platform Second: Rethink Web Design,” Ken Carroll delivers a candid critique of today’s shortcut-driven digital landscape and makes a strong case for why…
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