Are You Marketing for Today…or Tomorrow? | Over the Bull®

Podcast cover for Over The Bull featuring a split image of a vintage typewriter and a modern laptop, with the episode title: Are You Marketing for Today... or Tomorrow? and episode details at the bottom.

The End of Business as Usual: Navigating the Changing Web with Strategy and Integrity The internet is evolving faster than most businesses are prepared to accept. For years, companies have relied on familiar tools, tactics, and relationships to keep leads flowing and ad spend justified. But what happens when the strategies that used to work…

Read More

Ken Carroll Warns Businesses: In a World of AI and Templates, Credibility Is the New Currency | EIN Presswire

Screenshot of a news article titled New Podcast Episode from Ken Carroll Warns Businesses: In a World of AI and Templates, Credibility Is the New Currency on EIN Presswire’s website.

In an AI-saturated world where trust is scarce, Ken Carroll explains why strategy—not platforms—is the key to building websites that actually work. In Episode 15 of the Over The Bull® podcast, titled “Strategy First, Platform Second: Rethink Web Design,” Ken Carroll delivers a candid critique of today’s shortcut-driven digital landscape and makes a strong case for why…

Read More

Best SEO Company: Boost Your Website’s Traffic & Rankings Today

A hand with an extended index finger is about to press the search button in a digital search bar on a light blue background. The search bar contains the text Search....

Wondering how an SEO company can boost your website’s search engine rankings? By leveraging specialized expertise, SEO companies enhance your online presence and drive organic traffic to your site. Read on to discover what services they offer and how they can benefit your business. Key Takeaways What an SEO Company Can Do for Your Business…

Read More

Google Workspace – The King of Collaboration

Hands of diverse people holding interconnected wooden gears on a wooden table, symbolizing teamwork and collaboration, much like a well-coordinated digital marketing team in Asheville, each gear representing a vital component of content management working seamlessly together.

Google Workspace – The King of Collaboration Google Workspace (formerly known as G Suite) is a way for you and your team to easily communicate and collaborate using all of Google’s online applications. It ensures quick communication up and down the chain of command. It puts Gmail, Calander, Meet, Chat, Drive, Docs, Sheets, Slides, Forms,…

Read More

You’ve been lied to about Google Ads…

A goldfish and a larger fish face each other underwater, each wearing a shark fin strap. This imaginative scene mirrors the creativity often found in Ashevilles budding design hubs, where playful ideas flow as freely as in this whimsical aquatic encounter.

You’ve been lied to about Google Ads… Today I’m going to let you in on a few secrets so you can avoid being devoured by cyberspace wolves in sheep’s clothing. I’m going to address common “promises” made by online gurus about do-it-yourself AdWords. There are no fast profits in Google Ads. There can be amazing…

Read More

How to get red-hot leads while you sleep

A vibrant pile of fresh red chili peppers, reminiscent of the dynamic world of digital marketing, fills the frame. The peppers vary in size and shape, with glossy skins and green stems, creating a rich, textured pattern that parallels innovative web development strategies.

How to get red-hot leads while you sleep Your job as a business owner is to find as quickly as possible everyone who doesn’t want to buy from you. Here’s my reasoning. In my 25 years in this game, I’ve wasted a lot of time chasing unqualified leads. I’ve spent hours upon hours making presentations,…

Read More

Stop Playing Tug-Of-War With Your Designer

Illustration of a man and a woman in suits playing tug-of-war with a rope tied to a red bow, against a large yellow backdrop on a colorful floor. They stand on circular platforms, pulling in opposite directions, symbolizing the push and pull of web development creativity.

Stop playing tug-of-war with your designer I know how frustrating it can be for you to work with a designer. You hired them because you need the technical savvy, but it can feel like it takes forever to even get the first draft back. Now you have an agonizing back and forth game with the…

Read More