Stop playing tug-of-war with your designer
I know how frustrating it can be for you to work with a designer. You hired them because you need the technical savvy, but it can feel like it takes forever to even get the first draft back.
Now you have an agonizing back and forth game with the designer trying to get your project the way you want it. You can’t talk to them in their fancy, glitzy, techno-garble, and the designer has trouble translating it to you.
Eventually, after an exhausting hour, you both leave the meeting thinking you’re at least somewhat on the same page. There might be one or two small revisions but you’re both confident you’ve hashed it out.
During your next meeting, you find out the developer missed the mark completely.
Now the designer is mad because the way he set up the project means he can’t just make a few tweaks - he has to throw the whole thing out and start from scratch.
Eventually, you both get tired of going back and forth and agree on a design that neither of you likes but you both have to deal with.
Well, the good news is you never have to go through that again.
My team uses GotoMeeting. It’s software that allows you to look over the shoulder of our designers in real-time. You can add instant feedback about what you like and don’t like. The designer can then adjust the project while you’re looking at it with your own two eyes.
This is insanely powerful stuff. Now when you walk away from a meeting with one of our designers you KNOW what your project will look like.
You’ll know where the email capture is, what the colors are, where the images are placed, you’ll practically see the whole thing before it’s even built by the web team.
It’s saved my clients a lot of frustration and time. It will do the same for you.
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